When I started my summer internship at Koddi, I knew very little about metasearch. Not only was I was nervous to work in an industry that I had no background in, but I was even more nervous to be an intern in a corporate office where I thought I would need to prove myself. But I found that my nerves...
When it comes to metasearch traffic, the data for determining weekly trends for your account is readily available. We wanted to take it a step further to get a better understanding of these patterns on an hourly level. So over a two-week span, we tracked hourly spend, clicks, and bookings for a sample of US focused clients on Google Hotel...