Blog

Insights from the Koddi team on metasearch, travel ads, technology and more.
A Day of Giving Back

Last Friday, September 14, marked Koddi’s first Day of Giving, a dedicated day where our team members stepped away from their screens to give back […]

Read More
Google Introduces Price Insights Tool Ahead of Holiday Travel Season

During peak travel times like the holidays, hotel prices tend to fluctuate due to demand. Deciding when to travel, where to stay, and how far […]

Read More
Introducing Chad Baldwin, Vice President of Sales and Business Development

On the heels of winning a place on Inc’s 5000 Fastest Growing Companies in America list, I sat down with one of Koddi’s newest team […]

Read More
Koddi Recognized as One of the Fastest Growing Companies in America

FORT WORTH, TEXAS – AUGUST 15, 2018 – Koddi, a cloud-based marketing technology company for travel brands, today announced it has been named as one of the […]

Read More
The Trends Defining Millennial Business Travelers

Business travelers are a notoriously mercurial and diverse demographic, and as we’ve explored in previous posts, they can be tricky to target due to their […]

Read More
Airbnb: What You Need to Know to Stay Competitive

The travel industry is always evolving, and as advertisers, we must keep up with those changes and strive to stay innovative. We aim to do […]

Read More
Google Hotel Ads to Join Google Ads

This week at Google Marketing Live, Google announced that Hotel Ads will be joining Google Ads. You can find more details from Google’s announcement here. […]

Read More
Google Testing a New Search UI

Google is currently in the process of testing a new UI, in which the metasearch auction spot is now a part of the paid search […]

Read More
Google Testing Similar Hotels Functionality in Hotel Ads on Desktop

While searching for hotels on Google Hotel Ads, users may find a new experience that shows additional similar properties. This experience appears to have replaced […]

Read More
Trivago’s Small Market Test Could Prove Big Payoff for Suppliers

Recently, Trivago implemented a test across select small markets that could shake up how the auction will behave in the future. This test has created […]

Read More