Blog

Insights from the Koddi team on metasearch, travel ads, technology and more.
Chinese New Year Travel Trends in APAC

Chinese New Year, also known as Lunar New Year or Spring Festival, is a holiday that celebrates the beginning of a new year based on […]

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Hotel Booking with Google Assistant

As the battle for the most helpful voice assistant persists, Google continues to enhance its Google Assistant product. This month at CES, Google announced a […]

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Koddi Named Top Metasearch Management Platform in the 2019 HotelTechAwards

Today, we’re proud to share that Koddi has been rated the top Metasearch Management product in this year’s HotelTechAwards. The 2019 HotelTechAwards evaluated more than […]

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The Impact of Messaging Apps on APAC Travel

The mobile-only world is fast approaching in the travel industry. In terms of mobile booking rates for hotels, Asia is far ahead of the rest […]

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Google Testing Price Modal Feature on Hotel Ads

Let’s say you want to take a quick getaway trip in the near future, but you don’t want to take the time to look through […]

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AccorHotels’ Focus on Innovation Leads to 80%+ Revenue Growth

With over 4,300 hotels in 100 different countries, AccorHotels recognizes the importance of customizing its travel marketing strategies based on microtrends within different geographies. However, […]

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The Impact of Natural Disasters on Digital Marketing

When natural disasters strike, they can leave massive devastation in their wake. In 2018, there have been 11 natural disasters that have totaled over $1 […]

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IHG Grows Revenue & Bookings by 70%+ with Koddi’s Enterprise & Private Markets Solutions

A few weeks ago, we published a case study from our client, InterContinental Hotels Group (IHG), which showed the compelling results that they achieved after […]

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Utilizing Google Retargeting Audiences for Metasearch

This year Google began to transition Hotel Ads to joining Google Ads. One of the first steps was the launch of the new Hotel Campaigns structure […]

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Trends for Metasearch Engines in APAC

As the most populous region for centuries, Asia-Pacific (APAC) is now one of the largest markets in every sense. Nearly two-thirds of the world’s population […]

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