Private Markets

Koddi’s Private Market solutions enable enterprise brands and their private partners to market collaboratively. Our technology empowers Individual properties to drive even more room nights via their brand’s direct channel efforts. Deduplicating efforts, Koddi can scale marketing effectiveness across thousands of stakeholders.

HOW IT WORKS

Grant Stakeholders Access

Koddi’s Private Market partners grant individual stakeholders access to a full suite of property level reporting, account and bid management tools. Customizable tools allow for complete control over access and data dissemination.

Contribute Incremental Funds

Stakeholders contribute funds from property, co-op, promotional and brand budgets to the enterprise marketing campaigns, incrementally increasing visibility for their property.

Continual Data-Driven Optimization

The Koddi platform directly attributes revenue driven, with each dollar invested giving all stakeholders complete visibility into the effectiveness of their campaigns.


FEATURES

Koddi frees up time and adds accountability to the campaign management process, enabling higher performance.

Cross-Channel Access

Gain access to channels proven to fill rooms and raise awareness. Manage property level digital campaigns across metasearch, paid search, retargeting, social and sponsored listings channels.

Actionable Insights

Our campaign dashboard makes it easy to assess property level performance across all direct booking channels and funding sources. Proprietary attribution models ensure revenue booked match 1:1 to dollars invested.

Comprehensive Budget Management

Programmable budgets and automatic controls ensure campaigns never spend more then the advertiser intended.

Seamless Integration

The Koddi Platform seamlessly integrates with existing reporting systems, connecting reporting directly to your organization’s source of truth.

Automated Performance Forecasting

The Koddi platform utilizes machine learning process to forecast future performance, providing real-time strategic bid guidance.

Dedicated Support Team

Koddi’s dedicated Private Market support team will ensure every user is set up for success. From training to onboarding, to continued campaign guidance, the private markets team leverages its years of industry experience to drive performance.

DRIVING RESULTS

25%
AVG. Increase in Bookings
30%
AVG. Lift in Impressions
28%
AVG. Increase in Revenue

CONTACT US

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Interested in joining our team? Check out our job openings!