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More Room Data Showing, Hotel Finder Placement Retired

Room Bundles – data that allows users engaging with Hotel Ads to select a specific room rate – are now showing in some hotel-specific Google Search results. When searching for a specific hotel, all looks normal. Both the Knowledge Panel and the standard “localuniversal” ads are showing: However, when a user […]

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How Room 77 Technology Might Impact Hotel Finder

Yesterday Bloomberg reported that Google and Room 77 have come to terms on an agreement licensing hotel-booking software. The deal reportedly nets Google one of the Room 77 cofounders and an undisclosed number of its engineers. What might this mean for Hotel Finder and Hotel Price Ads? More inventory, more […]

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See Inside Functionality in Google Hotel Finder

Google has added “See inside” functionality to Hotel Finder, allowing users and potential guests to check out a hotel in more detail before booking it: The link to launch this functionality is prominently featured on the Hotel Finder property details page. This space launches a standard image gallery and reads […]

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New Hotel Finder Feature: Filter by Distance

There’s a new feature we’re excited to see on Google Hotel Finder allowing users to easily filter by distance. This is something that we’ve called attention to a few different times in the past. The implementation looks great: If you look to the top right of the gif above, you […]

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Average City Rates, a New Hotel Finder Feature

We’ve spotted another interesting test (or rolled out feature?) from the folks that work on Hotel Finder. Now when searching, users can click  a column graph icon next to their selected dates to display what appears to be the average nightly rate across the city for a 30 day period […]

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