It has been a big year for metasearch, and with so much growth in 2017, we can’t help but be excited about a new year. To prepare for 2018 and the future of metasearch, we’ve been collecting insights from industry experts. Through our recent survey, we gathered opinions from across the industry, collaborating with digital marketers at online travel agencies,...
If you've been following the Koddi Blog for a while, you already know that metasearch is one of our favorite topics to write about here. As the top provider of bid automation and reporting software, we get a lot of questions about the ins and outs of metasearch. Fortunately, we have been able to gain industry insights through managing campaigns for our...